Content Management Systems, abbreviated as CMS, is software that allows you to manage every aspect of your website. With a cohesive CMS you can simplify your website and manage everything from the online shop to the blog content.
CMS makes e-commerce simple, with no need to learn any hard technical skills such as HTML and CSS. CMS platforms will handle everything from storing your images, creating web pages and many other functions so you can just focus on the front end rather than learning to code.
Running your own e-commerce business comes with a lot of challenges, so overcomplicating the website can be frustrating. These are the top 5 best CMS platform for your e-commerce business in 2020.
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Shopify
Probably the most popular hosted eCommerce solution, Shopify helps you build a great look online store for your business. With Shopify, you don’t have to download or install any external software onto your computer. Their themes and templates are simple to use and customize to your taste, and they have some of the most popular responsive themes for small businesses.
Shopify is the perfect platform for those wanting quick access to support and easy to follow tutorials. Low monthly fees make it a fantastic solution for a startup eCommerce business. There is also an app which lets you manage your store from anywhere.
With Shopify you can enjoy:
- Beautiful-looking themes and templates
- Apps and plugins
- Fantastic customer support
- Responsive websites
Shopify is a great option for those just starting out with eCommerce, but not as great as other platforms that offer cohesive CMS.
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Woo Commerce
If your site is self-hosted on WordPress, Wood Commerce is probably going to be a great CMS platform for your eCommerce business. You can download the Woo Commerce plugin for free on WordPress and, despite this, they offer an array of features and flexibility. If you’re content using WordPress and don’t want to venture too far out of your comfort zone, Woo Commerce will be the best CMS platform for your eCommerce business in 2020. However, Woo Commerce is not hosted, which means issues surrounding security and other online store issues are up to you and your hosting provider to sort out.
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Wix
When it comes to cloud-based CMS platforms, Wix serves millions of users across the globe. Offering quality service, Wix sets itself apart from the crowd with its incredible customisation features and drag-and-drop webpage builder. You can build your eCommerce store exactly how you like it with Wix, and there are also open templates and a logo maker for your branding modifications.
CMS platforms like Wix are perfect for site owners interested in a CMS platform for eCommerce without breaking the bank. Wix offers other built-in marketing and financial tools and social feeds.
Potential problems with Wix include the inability to change your template once chosen, making further customisation hard. Wix also doesn’t have a native blogging app, so traffic and SEO may be a problem.
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Magneto
With the likes of Coca Cola, Christian Louboutin and Nike using Magneto for their online stores, it’s no secret they’re one of the biggest players with it comes to CMS platforms. Probably the largest open-source CMS platform with heaps of options and features. Whether your business Is small, medium or large, Magneto offers high performance and scalable services. Potentially the biggest plus is that with Magneto you can enjoy unlimited customisation options with control over every aspect of your eCommerce store.
If you’re still unsure where to start, Magneto has a vast library of tutorials that will assist you in building your eCommerce business.
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